A2B® EUMMAS Concept


Academe2Business – A2B® EUMMAS Concept is a concept developed by EUMMAS formulating a unique and innovative approach in cooperation between Academia and Business. The approach comprises of series of actions, involving all relevant stakeholders, that proceed the main event of activity.

Parties Involved
  • Research Centers
  • AC institutions
  • Chambers of Commerce
  • Companies and C-Level Executives
  • Teachers (including secondary commercial/business schools)
  • Students at all study levels
  • Improve and motivate research
  • Provide more meaningful conference topics
  • Provide useful findings for the industry and decision making authorities
  • Further branding of members of research teams, EUMMAS and AC member institutions
  • Higher visibility and employability of students